How to use LCA shoe cream
Wrap a Selvyt cloth around a finger and lightly dip into the jar to get a little product on the cloth. Then massage the leather in circular motions paying particular attention to the creasing that will develop just behind the toes – this area should be rubbed along the creases to ensure the nutritious cream gets into every nook and cranny. Allow at least 15 minutes for the cream to absorb into the leather and then buff. A shine will develop at this stage and will be ready to be worn. If you want a higher shine, follow with a few layers of beeswax polish.
Note that the creams have a strong colour pigment and will restore life to faded shoes, but can also be used to ‘antique’ a lighter pair by using a slightly darker cream.